Blogs

89% of Red Wall voters think it's important the UK government keeps their promise to pursue a new free trade agreement with the EU

Insights veteran, Nick Graham, joins the Focaldata family as an adviser! With over 20 years in the insights industry, Nick brings a wealth of experience to our team.

Focaldata CEO, Justin Ibbett, reflects on the past 12 months of rapid technology change in Market Research Society's third report in a series exploring the impact of generative AI on market research.

US election night can be a confusing affair, with results streaming in through the night and – with the exception of politics obsessives – most viewers having no idea how to interpret incomplete statewide results. To help understand what’s happening in the country, we have selected 10 key counties which could provide useful information on the state of the race, whether that be in the state in question, or a similar state further into the night.