Blogs

Despite a debate triumph, the vice-president needs a more moderate tone to win key suburbs in battleground states

Following the first presidential debate between Donald Trump and Kamala Harris, we used our qualitative research tool, Focaldata AI, to gather debate viewers’ opinions on the event.

The first public US presidential election MRP poll from Focaldata finds that Donald Trump is narrowly on course for a second term in the White House, defeating Democratic candidate Kamala Harris.

Imagine you’re launching a time-critical political campaign and want to gather some information to write your survey. There’s no time for focus groups: the vote is only a few weeks away and your qual recruiters can’t convene the key swing groups you really need. What do you do?

On Thursday 22nd August, we hosted a webinar live from Chicago on on the state of the US presidential race. Listen back to the discussion inside primer on the presidential race, the state of US polling and a walk-through our own recent swing state polls.

Nigel Farage’s focused appeal has hit home with the politically volatile group of voters key to a Conservative recovery